Data Points

   Akamai AMP (Android)

Metadata

• adCreativeId (Freewheel) - Creative ID of the ad shown.

   IVS

Events

• Datazoom Loaded - Signifies that the Datazoom SDK has been loaded and activated. At this point, the video player can be instantiated or custom events can be sent by the application.
• Media Loaded (Content) - Fired when the video is fully loaded into the player & ready to begin playback.
• Media Request (Content) - Event signifies the video player requests the video from the server. The could be triggered by the user clicking on a play button of a thumbnail. If the video is played automatically, this may be fired when the player starts loading.
• Playback Complete (Content) - This event signifies that the video player has reached the end of the currently playing content.
• Playback Start (Content) - This event is fired when the video starts playing for the user, also known as First Frame.
• Player Ready - Signifies when the player has been initialized and is ready for playback.

Fluxdata

• Bandwidth - Amount of estimated network bandwidth currently available to the end user's device.
• Event Count - Incremental counter of the events generated during a user session. This field is valuable for ensuring proper sequencing of events and detecting any potential data loss.

Metadata

• ASN - Autonomous System Number: a unique number identifying a group of IP networks that serves the content to the end-user. Client ASN as determined from a lookup of the client IP
• ASN Org - The organization that owns the Autonomous System Number. Often an ISP, sometimes a private company or institution.
• Browser Height - The height of the end user's browser window at the time when the event occurred.
• Browser Name - Web browser being used during the session
• Browser Version - Version of web browser being used during the session
• Browser Width - The width of the end user's browser window at the time when the version occurred.
• Client IP Address - IP address of the user's device
• Cookies Enabled - Does the user's browser have cookies enabled?
• Customer Code - Unique identifier for the Datazoom customer that generated the event.
• Device Id - Unique identifier of the user's device.
• Device Type - Describes the type of device category being used during the session such as phone, tablet, desktop, connected device, game console, etc.
• Dz Sdk Version - Version number of the Datazoom SDK that generated the event message.
• Event Id - Unique identifier for each event message fired by a Collector or log file received by Datazoom. The string includes an incremental counter at the end to allow for sequencing the events from a user session.
• Event Type - Name of the event that describes the message
• ISP - Name of the end-user's internet service provider.
• Media Type (Content) - Specifies whether the event relates to an Ad or Content asset.
• Os Name - Operating System of the user's device
• Os Version - Version of Operating System being used during the session
• Page Title - The Title of the page from which the view originated.
• Page Url - The address of the page from which the event originated.
• Timestamp - Time of the event occurrence in Epoch UTC milliseconds.
• User Agent - Contains a number of tokens that refer to aspects of the user device, including the user's browser name and version, rendering engine, device’s model number, operating system and its version, etc.

   JWPlayer

Events

• Error (Ad) (Google IMA) - Thrown if an error occurs during content playback or retrieval of the video
• Error (Content) - Thrown if an error occurs during content playback or retrieval of the video
• Exit Fullscreen - Triggered when user exits fullscreen mode during video playback
• Fullscreen - Triggered when user enters fullscreen mode during video playback
• Media Loaded (Ad) (Google IMA) - Fired when the video is fully loaded into the player & ready to begin playback.
• Media Loaded (Content) - Fired when the video is fully loaded into the player & ready to begin playback.
• Media Request (Ad) (Google IMA) - Event signifies the video player requests the video from the server. The could be triggered by the user clicking on a play button of a thumbnail. If the video is played automatically, this may be fired when the player starts loading.
• Media Request (Content) - Event signifies the video player requests the video from the server. The could be triggered by the user clicking on a play button of a thumbnail. If the video is played automatically, this may be fired when the player starts loading.
• Milestone (Ad) (Google IMA) - Fired when the playheadPosition passes a predetermined percentile milestone of the video's duration. This event is used for both Ads & Content. Current milestones are fired at the 10, 25, 50, 75, 90 & 95 percentiles.
• Milestone (Content) - Fired when the playheadPosition passes a predetermined percentile milestone of the video's duration. This event is used for both Ads & Content. Current milestones are fired at the 10, 25, 50, 75, 90 & 95 percentiles.
• Mute - Triggered when the player volume has been reduced to zero.
• Pause - Event is fired when user hits the Pause button and chooses to temporarily halt video playback.
• Playback Complete (Ad) (Google IMA) - This event signifies that the video player has reached the end of the currently playing content.
• Playback Complete (Content) - This event signifies that the video player has reached the end of the currently playing content.
• Playback Start (Ad) (Google IMA) - This event is fired when the video starts playing for the user, also known as First Frame.
• Playback Start (Content) - This event is fired when the video starts playing for the user, also known as First Frame.
• Player Ready - Signifies when the player has been initialized and is ready for playback.
• Playing (Ad) (Google IMA) - The media is no longer blocked from playback, and has started playing. Fired when playback resumes from Stall, Buffering or Seek.
• Playing (Content) - The media is no longer blocked from playback, and has started playing. Fired when playback resumes from Stall, Buffering or Seek.
• Quality Change Request - This event signifies when the user selects a different preferred playback quality. This is usually represented as a High, Med, Low setting that the user can select depending on their network capability. This event is different than Rendition Change which is fired automatically as video quality is adjusted dynamically as a response to actual network conditions.
• Rendition Change (Ad) (Google IMA) - When the Player's Adaptive Bitrate Streaming upshifts or downshifts during Content Playback to a different quality level available in the manifest. This event includes absShift attribute identifying the direction of the change.
• Rendition Change (Content) - When the Player's Adaptive Bitrate Streaming upshifts or downshifts during Content Playback to a different quality level available in the manifest. This event includes absShift attribute identifying the direction of the change.
• Resize - Fired when the player's on-page dimensions have changed. This event is not fired in response to a Fullscreen change.
• Resume (Ad) (Google IMA) - This event is fired when the user begins playing again after pausing the video during playback.
• Resume (Content) - This event is fired when the user begins playing again after pausing the video during playback.
• Stall End (Ad) - Event fired when video starts playing again after a stall and the buffer has been replenished and playback resumes.
• Stall End (Content) - Event fired when video starts playing again after a stall and the buffer has been replenished and playback resumes.
• Stall Start (Ad) - Stall Start event is triggered when playback of video stops because the buffer has been depleted causing an unexpected interruption for the user.
• Stall Start (Content) - Stall Start event is triggered when playback of video stops because the buffer has been depleted causing an unexpected interruption for the user.

Fluxdata

• Buffer Duration - Ads - Cumulative time that content has been buffering during ad playback in current Content Session.
• Engagement Duration - Cumulative time that user has been engaged with the page, including time spent not viewing video.
• Event Count - Incremental counter of the events generated during a user session. This field is valuable for ensuring proper sequencing of events and detecting any potential data loss.
• Number of Ad Plays - Running count of the number of ads played during the user's current session.
• Number of Content Plays - The amount of content assets watched during the current user session.
• Number of Errors - Ads - Running count of the number of errors that have occurred while ads are playing during the user's current session.
• Number of Errors - Content - Running count of the number of errors that have occurred while content is playing during the user's current session.
• Playback Duration - Cumulative time that content & ads have been playing during the current video View. Excludes time accrued while user pauses content or buffering.
• Playback Duration - Ads - Cumulative time that ads have been playing during the current Content Session. Excludes time accrued while user pauses content or buffering.
• Playback Duration - Content - Cumulative time that content has been playing during the current video Content Session. Excludes time accrued while user pauses content or buffering.
• Player State - Returns the player's current playback state. (Idle, buffering, playing, paused)
• Player Viewable - Is 50% or more of the player visible on the screen at the time of event?
• Player Viewable Percent - The percentage of the player that is viewable on the screen at the time of the event.
• Playhead Position - Returns the current point in the video timeline in seconds.
• Rendition Height - Height in pixels of the video rendition being played. The manifest may contain multiple versions (i.e. renditions) of the video encoded at varying qualities to support varying network conditions.
• Rendition Name - Standardized name to represent the rendition currently being played.
• Rendition Video Bitrate - Target bitrate of the currently selected video rendition from the manifest. The manifest may contain multiple versions (i.e. renditions) of the video encoded at varying qualities to support varying network conditions.
• Rendition Width - Width in pixels of the video rendition being played. The manifest may contain multiple versions (i.e. renditions) of the video encoded at varying qualities to support varying network conditions.
• Stall Count - Number of times the user's playback has been interrupted by an unexpected video stall due to buffer depletion.
• Stall Count - Ads - Number of times the user's playback of Ads has been interrupted by an unexpected video stall due to buffer depletion.
• Stall Count - Content - Number of times the user's playback of Content has been interrupted by an unexpected video stall due to buffer depletion.
• Stall Duration - The cumulative amount of time elapsed where the user's playback has been interrupted by an unexpected video stall due to buffer.
• Stall Duration - Ads - The cumulative amount of time elapsed where the user's playback of Ads has been interrupted by an unexpected video stall due to buffer depletion.
• Stall Duration - Content - The cumulative amount of time elapsed where the user's playback of Content has been interrupted by an unexpected video stall due to buffer depletion.

Metadata

• Cookies Enabled - Does the user's browser have cookies enabled?
• Error Code (Ad) (Google IMA) - Error object representing a code explicitly identified by the player
• Error Code (Content) - Error object representing a code explicitly identified by the player
• Error Message (Ad) (Google IMA) - Error object representing a message about the error explicitly identified by the player
• Error Message (Content) - Error object representing a message about the error explicitly identified by the player
• Event Id - Unique identifier for each event message fired by a Collector or log file received by Datazoom. The string includes an incremental counter at the end to allow for sequencing the events from a user session.
• ISP - Name of the end-user's internet service provider.
• Latitude - Location information for the user
• Longitude - Location information for the user
• Media Type (Ad) (Google IMA) - Specifies whether the event relates to an Ad or Content asset.
• Media Type (Content) - Specifies whether the event relates to an Ad or Content asset.
• Muted - Returns True if player is muted.
• Os Name - Operating System of the user's device
• Os Version - Version of Operating System being used during the session
• Page Title - The Title of the page from which the view originated.
• Page Url - The address of the page from which the event originated.
• Player Height - Height dimension in pixels of the current playback area.
• Player Name - States which video player generated the event
• Player Version - States the version of the video player that generated the event
• Player Width - Width dimension in pixels of the current playback area.
• Postal Code - The specific administrative division within a country where the event occurred. In the United States, zip codes correspond to postal region locator
• Preload - Identifies whether the audio/video should be loaded when the page loads
• Referrer Url - The URL of the page the user visited before coming to the active page.
• Region - The specific administrative division within a country where the event occurred. In the United States, regions correspond to state names ; for example, Washington or New York.
• Region Code - The specific administrative division within a country where the event occurred. In the United States, regions correspond to state codes ; for example, WA or NY.
• Server Timestamp Offset - Time difference between the client side timestamp and the server side timestamp in milliseconds. A negative offset value would indicate that the Client is ahead of the server.
• Source - Returns the URL of the current media file

   Shaka Player

Events

• Error (Ad) (Google IMA) - Thrown if an error occurs during content playback or retrieval of the video